Archive for Info Products

Oct
13

Which marketers can you trust?

Posted by: Jeanette Cates | Comments (0)

If you’ve been online for a while, you know that there is a lot of hype out there in the marketplace. Everyone is promising you overnight riches – if you only buy their product!

So who can you trust when it comes to YOUR business?

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Sep
16

Can you ever have enough?

Posted by: Jeanette Cates | Comments (1)

What do you collect? Coins? Baseball cards? Recipes? Ideas? Books? Vintage video games?

If you’re a collector, you’ll understand the “never have enough” concept.

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Categories : Blogs, Info Products
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Sep
05

Happy New Year!

Posted by: Jeanette Cates | Comments (0)

No, this is not a blog post that is misdated. And I haven’t gone off my rocker.

It’s my way of reassuring you that regardless of what day it is on the calendar, you can start a New Year today!

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In the information marketing world you’ll frequently hear the phrase “perceived value” uttered.  Simply put, it means how much people think your product is worth.  How you choose to package the information you’re selling will have a tremendous impact on how your customers perceive its value.

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Categories : Info Products
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Apr
14

5 Reasons I Love Resale Products

Posted by: Jeanette Cates | Comments (0)

I generally recommend that my students and clients create a resale site before they do the site where they will be selling their own product. Here are the reasons why:

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